Your Phone Leads Strategy Map Is One Click Away!
Proven to work. No Risk. No opt-in. No credit card.
Every practice pays marketing expenses to make their phone ring. But, sadly, most inquiries are not captured nor are they followed up. This is because the practice has no FUEL (Follow Up Every Lead) Strategy.
Regardless of the inquiry source - Phone, Web, Social, Professional Referral, Patient Referral, Online Reputation - every one of these traffic sources brings in thousands of dollars in elective procedure opportunities.
Only by doing what your competitor doesn't do can you prevail. Relying on message pink slips and "Call for Appointment" buttons is not sufficient in today's competitive local environment.
Most practices are using the same "traditional" marketing that all their competitors use. But what they really need is a measurable and affordable system to grow premium services sales. A system that helps them close every qualified caller. And that's what a FUEL Funnel does.
All it takes is 3 simple steps!
Watch the video below that showcases a FUEL Funnel. The map in the video shows a sample LASIK FUEL Funnel to capture and automatically followup 100% of the phone inquiries your practice receives. It can be used for all premium services.
Click the button next to the video and you'll jump to the online sample map. You can see in great detail all the elements that go into it. Once you see how it can work, you can tell your marketing department to make it or call us for help.
On the map is a call to action to text or call us and learn how to get access to our proprietary map editor so you can personalize it for your practice (plus get more free maps).
You can't know how many opportunities for premium services are slipping through the cracks if you don't have a systematic process for capturing and track every lead that comes to your practice, regardless of the channel.
Capture every phone inquiry for your practice service lines - Premium Cataract, Refractive, Aesthetics, Optical, Dry Eye, and Hearing - and patch up the leaks in your Premium Services business with FUEL (FollowUp Every Lead) Funnel Strategies and Maps.
Are you marketing your reviews or simply managing them? If you are merely collecting patient reviews on one or two directories, prospective patients may not be aware of your great reputation.
This is because you are not using a system of process that Builds, Manages and Markets your online reputation. Reputation Marketing Machine marries the premiere physician reputation management system available today, Doctor.com, with our exclusive video and social review marketing services.
You understand the importance of effective practice marketing but want more tools and strategies to get the job done
You're discouraged about how much your practice spends on marketing and can't really figure out the return on your investment.
Your practice owners have directed you to get the most bang for their buck by boosting premium cash-pay services in the most cost-effective way possible.
Every time your phone rings with an inquiry you can followup by doing this One New Thing. Every visitor to your website who shows interest in any of your Services can be engaged even if they don't leave their info. Turn your practice marketing from a vague expense to a trackable, measurable, and scalable investment. Imagine reading your Prospect Activity Report showing monthly possible new patients/ procedures instead of spreadsheets with likes, clicks, and visits.
Peter is a practicing ophthalmologist specializing in laser refractive and cornea and cataract surgery. As the son of an ophthalmologist, he has seen first-hand many of the changes affecting the practice and delivery of healthcare.
As a result, he has had for many years an interest in the role of technology and marketing as it relates to medical practices.
Peter J Polack MD FACS
Becky contributes to the overall product management and customer development vision for the company. From her work with dot com startups Informania and Viviance as VP Healthcare Solutions, the strategic initiatives she launched in a global E-learning firm included developing Alliance Partnerships, and positioning offers within multiple healthcare sectors.
Head of marketing